Conversion Optimization, Email Marketing & User Experience Tips

Meet John Hughes

When he's not taking long walks on the beach, John Hughes enjoys writing about WordPress.

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An Introduction to Conversion Funnels (And How They Help Bolster Sales)

Regardless of your site’s niche, chances are you’ve heard of conversion funnels. However, if you’re new to…

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How to Effectively Trigger and Control Your Popups

As an online marketer, one of your best indicators of success is how well you manage to…

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5 Key Ways to Level Up Your Call To Action

It goes without saying that business is largely about generating leads and sales. In fact, they’re crucial…

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A Beginner’s Guide to Popup Maker’s ‘Popup Editor’

The Popup Editor is where you’ll spend most of your time within Popup Maker. As such, it’s…

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4 Best Practices for Creating Exit Intent Popups

It’s crucial that you do all you can to keep website visitors from navigating away. Unfortunately, not…

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How to Protect Both Your Site and Your Customers Using Popup Maker

Depending on your niche, protecting your site from unauthorized use and legal liability is an obvious part…

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How Niche Customer Targeting Can Boost Your Income

While speaking to all of your site’s visitors at once does have its benefits, targeting a smaller…

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3 Ways Popups Can Enhance Your Users’ Experience

One of the most important aspects of your website – User Experience (UX) – is also the…

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5 Key Extensions to Help Supercharge Your Popups

As a way to seamlessly integrate popups into your website, the Popup Maker plugin has a lot to offer. While there’s plenty of flexibility built into the core plugin, there are also many extensions you can use to supercharge your popups.

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How Analytics Can Help You Improve Your Site and Increase Conversions

Regardless of your overall goals, it’s crucial to keep track of your site’s performance. Without doing so,…

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