---
title: Standard Targeting Conditions
description: "Below are the standard targeting condition options in the order that they appear under **All Popups**>**Popup Settings**>**Targeting**. --- ## Introduction ![file vqE6vNgKDs](https://s3.amazonaws.com/helpscout.net/docs/assets/559c68b9e4b03e788eda1692/images/5ab2ced62c7d3a56d8873188/file-vqE6vNgKDs.png) The base (free) version of the Popup Maker plugin includes a set of **standard targeting conditions** that target…"
url: "https://wppopupmaker.com/docs/controlling-popups/standard-targeting-conditions/"
updated: "2025-01-20"
category: Using Popup Maker / Controlling Popups
---

# Standard Targeting Conditions

Below are the standard targeting condition options in the order that they appear under **All Popups**>**Popup Settings**>**Targeting**.

---

## Introduction

![file vqE6vNgKDs](https://s3.amazonaws.com/helpscout.net/docs/assets/559c68b9e4b03e788eda1692/images/5ab2ced62c7d3a56d8873188/file-vqE6vNgKDs.png)

The base (free) version of the Popup Maker plugin includes a set of **standard targeting conditions** that target content to activate a popup for display. This content may include:

1. posts;
2. pages;
3. media (e.g. images, graphics, audio, or video);
4. categories;
5. tags; and
6. format.

  Categories, tags, and format are typically associated only with posts.   Plugin users who wish to target conditions *other than content* should use the [Advanced Targeting Conditions plugin extension to Popup Maker](https://wppopupmaker.com/extensions/advanced-targeting-conditions/).  For guidance on how to set up targeting conditions in the Popup Editor, view the related article below. 

**Related article:** [Conditions Introduction](http://docs.wppopupmaker.com/article/140-conditions).

---

## Standard Targeting Conditions (by option subgroup)

### General Pages

- **Home Page**
  - This will load the popup on the Home Page only.
- **Search Pages**
  - This loads the popup on your Search Pages.
- **404 Page (also known as 'page not found')**
  - This Condition loads the popup on only your 404 Page ( 'page not found' page ).

### Posts

- **All Posts**
  - This loads the popup on all of your Posts.
- **Posts: Selected**
  - This loads the popup on the selected Post. Select a Post by typing the Post Title and clicking the options that drop down.
- **Posts: ID**
  - This Condition does the same thing as Posts: Selected, but allows you to filter via the Post ID number.
- **Posts: With Category**
  - This will load the popup on only Posts that are contained within the selected Category. Select your Post Category by typing and then selecting from the drop down.
- **Posts: With Tag**
  - This will load the popup on Posts that have the selected Tag. Select your Tag by typing and then selecting from the drop down.
- **Posts: With Format**
  - This loads the popup on the Posts with the selected Format. Select a Format by typing and clicking the options that drop down.
- **Blog Index**
  - This will only load the popup on your Blog Index page.

### Pages

- **All Pages**
  - This will load the popup on all Pages.
- **Pages: Selected**
  - This loads the popup on the selected Page. Select a Page by typing the Page Title and clicking the options that drop down.
- **Pages: ID**
  - This Condition does the same thing as Pages: Selected, but allows you to filter via the Page ID number.
- **Pages: Child Of**
  - This Condition will allow the popup to only be loaded on pages that are a Child Of the page that you select for this Condition.
- **Pages: Ancestor Of**
  - This Condition will allow the popup to only be loaded on pages that are a Ancestor Of the page that you select for this Condition.

### Media

- **All Media**
  - This Condition will load the popup on all Media Attachment Pages.
- **Media: Selected**
  - This Condition will load the popup on Selected Media Attachment Pages. Select by typing and clicking your option.
- **Media: ID**
  - This Condition will load the popup on Selected Media IDs. Select by typing and clicking your item.

### Categories

- **Categories: All**
  - This Condition will load the popup on all of your Posts that fall under any and all of your Categories, even *Uncategorized*. 
- **Categories: Selected**
  - This Condition will load the popup on all of your Posts that fall under your Selected Categories. Select a Category(s) by typing and clicking options that drop down.
- **Categories: IDs**
  - This does the same as Categories: Selected, but uses Category ID(s) instead.

### Tags

- **Tags: All**
  - This Condition will load the popup on all of your Posts that fall under any and all of your Tags. If a Post has no Tag, the popup will not be loaded.
- **Tags: Selected**
  - This Condition will load the popup on all of your Posts that fall under any Selected Tags. Select a Tag(s) by typing and clicking an option in the drop down.
- **Tags: IDs**
  - This Condition does the same as Tags: Selected, but uses ID(s) instead.

### Format

- **Format: All**
  - This Condition will load the popup on any and all Posts that use a Format.
- **Format: Selected**
  - This Condition loads a popup on any Posts that use the Selected Format. Select a Format by typing and clicking your choice in the drop down.
- **Format: IDs**
  - This Condition does the same thing as Format: Selected, but uses Format ID(s) instead.