About Popup Maker

More than 780,000 people and businesses around the world use Popup Maker. Our goal is to provide you with the tools to drive conversions & increase user interaction.

A message from the author

Hello there,

Thanks for taking time to check out Popup Maker.

Easy Modal was originally developed nearly 15 years ago out of the need to show a form in a modal when the user clicked a menu item. With 4.5 years of user feedback under our belt we set out to build an entirely new platform like no other.

Our goal was to build the most flexible and capable popup plugin available. We knew it should handle everything from opt-ins & forms to announcements, login forms & content restriction such as age verification.

Popup Maker was developed with the all of the feedback we received, both positive and negative, in mind.

Within 1 year over 20,000  websites were using Popup Maker. With that explosive start we put the pedal to the metal and over these last 10 years have grown to over 780,000 sites.

Since launch we have provided quality & responsive support to both paid and free users alike. This has led to a huge number of positive reviews which outright makes Popup Maker the most popular & highest rated popup plugin available.

So if your site depends on new subscribers, you just want to simplify the user flow of your site, or you are looking for the best all around popup solution for WordPress, then you found it. I highly recommend you try Popup Maker.

The core plugin is and always will be free to install from the official plugin directory. We also sell extensions on our website which extend the functionality of the plugin.

We offer a 30 day refund guarantee and you can contact us if you have a question before purchasing any of our extensions/bundle.

Enjoy,

Daniel Iser

Founder, Popup Maker

Folow me on twitter: @daniel_iser

By the numbers

With nearly 10 years serving users we have helped users reach a massive audience worldwide. The metrics below are a small snapshot into how wide that reach goes.

Installs & Downloads

Active WordPress Installs

780,000+

Downloads

16,672,425

Downloads Per Day

~3,000

Reviews & Ratings

Average Rating

4.9

Number of Reviews

4,461

Number of 5★ Ratings

4,242

Usage Metrics

Active Opted In SItes

49,908

Average Opens Per Site

29,583

Lifetime Popup Views

26,258,959,535

Popup Views / Second

188

Popup Views / Hour

676,106

Popup Views / Day

16,226,541

Some Fun Facts

  1. Each week, we reach a number equivalent to two-thirds of the U.S. population.

  2. With over 23 billion popups shown, every active internet user has statistically encountered our popup a minimum of 4 to 5 times.

How do we get these metrics?

We have had an optin usage tracking mechanism in our plugin for quite some time. Over that time we have accumulated more than 48k active sites who have opted in. 

Active sites are defined as those who have sent an update in the last 90 days.

From those active sites we get sent a total_open_count summed from all of their popups.

Based on the ratio of:
 opted-in sites / total active installs

We can extrapolate from what we know about opted-in sites across the total 780,000 to estimate those metrics across our entire active audience.

Example Formulas:

Ratio of opted in sites to total installs.

ratio = totalActiveInstalls / countOptedInSites

Total Opens are calculated by getting an avg of opens for opted in sites & multiplying against the total installs.

opens = avgOpensPerSite * totalActiveInstalls

Views per week is calculated by measuring the change of total opens across opted-in sites over a period of 7 days

viewsPerSec = ( ( currentOpenCount - laggedOpenCount ) / 7 / 24 / 60 / 60 ) * ratio