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Content Marketing
A Beginner’s Guide to Popup Maker’s ‘Popup Editor’
The Popup Editor is where you’ll spend most of your time within Popup Maker. As such, it’s important to know the ins and outs of using it. However, because it’s so powerful, the various customization options and screens can seem daunting. In actuality, the Popup Editor is quite easy to use. Its intuitive design and…
John Hughes
Conversion Optimization
4 Best Practices for Creating Exit Intent Popups
It's crucial that you do all you can to keep website visitors from navigating away. Unfortunately, not everyone will remain on your site, and (of course) it’s impossible to prevent them from leaving. Fortunately, ‘exit intent’ popups can provide a way to interact with visitors right before they leave. As such, you have one last…
John Hughes
UX Design
How to Protect Both Your Site and Your Customers Using Popup Maker
Depending on your niche, protecting your site from unauthorized use and legal liability is an obvious part of your job as website owner. Unfortunately, it's tough to know where to begin – especially when the wrong decision could impact your business negatively. Fortunately, you can protect both your site and its visitors using popups. Prominently…
John Hughes
Conversion Optimization
5 Key Extensions to Help Supercharge Your Popups
As a way to seamlessly integrate popups into your website, the Popup Maker plugin has a lot to offer. While there’s plenty of flexibility built into the core plugin, there are also many extensions you can use to supercharge your popups.
John Hughes
Conversion Optimization
How Analytics Can Help You Improve Your Site and Increase Conversions
Regardless of your overall goals, it’s crucial to keep track of your site’s performance. Without doing so, you may be failing to engage your visitors and lose out on sales as a result. This is where analytics come in. By tracking site data – including visitor demographics, behaviors, and interactions – you can easily gain…
John Hughes
Content Marketing
3 Smart Ways to Attract More Customers and Boost Your Online Sales
If you sell goods or products online, you know that attracting the right customers to your store is crucial. However, it can be difficult to know exactly what steps to take in order to achieve your goals. The simple truth is this: an online store that doesn’t do anything to attract the right customers (and…
John Hughes
UX Design
How to Use Popups to Drive Visitor Engagement on Your Website (3 Easy Ways)
Your website plays a vital role in your business. For a start, it can inform, entertain, and market your products or services. However, it's unlikely to succeed at any of those tasks if it fails to engage visitors and get them interested. A static, passive website does little to encourage visitors to stick around and…
John Hughes