What is Conversion Optimization?
Conversion Optimization, also known as Conversion Rate Optimization or CRO, it is the art & science of continually testing & making improvements to your conversion funnels with the intent of converting more visitors into customers.
Why bother with Conversion Rate Optimization?
Every site that is built to generate leads or revenue can benefit from even small increases in conversion rates. Each little improvement compounds over time to make lasting & proven gains. This process means you generate more revenue without adding additional acquisition costs.
Articles about Conversion Optimization
Have you ever wanted to learn where your customers come from, who they are, or how they’re using your products? This is where post-purchase surveys come in!
Almost 69% of customers abandon your checkout page before making a purchase! Learn some quick ways to stop that from happening.
The average popup converts 3% of site visitors but the top popups have a conversion rate of over 9%! Let’s look at how to write better copy.
One of the most important parts of marketing is being able to convince leads to take the plunge and become customers. To get around this reluctance to strike now, you can play on your audience’s Fear Of Missing Out (FOMO).
Popups have something of a bad reputation. How can you utilize them successfully without annoying your visitors? Learn ways to effectively use popups!
Using urgency and scarcity to sell products is a time-honored tactic. This post will look at how Popup Maker can help create time-limited, targeted popups!
Want to offer your WordPress site in multiple languages? Learn how to use a WordPress add language plugin to create a multilingual site in no time.
A conversion funnel is at the core of virtually every sales-focused marketing strategy. But without a strong…