Email Marketing

Blog
  • How to Include Video in Your Email Marketing Strategy
    Email Marketing

    How to Include Video in Your Email Marketing Strategy

    Video is emerging as the quickest & most effective way to engage with your audience. Learn how to effectively use video in your email marketing strategy.

  • How to Maximize Your Email Marketing Results in 2020
    Email Marketing

    How to Maximize Your Email Marketing Results in 2020

    Updated for 2023. Looking to get started with or improve your email marketing? Check out these 5 ways to maximize your results!

  • Beginners Guide to Email Marketing Automation
    Email Marketing

    Beginners Guide to Email Marketing Automation

    Email continues to be the most cost-effective marketing channel. Even better, automated emails have better open and click rates. Check out our guide for getting started with email automation!

  • How Does Email Marketing Work?
    Email Marketing

    How Does Email Marketing Work?

    When you first hear about email marketing, you may probably have a lot of different questions. Let's take a look at how to create quality email marketing campaigns.

  • How to Use Email Marketing Benchmark Data to Improve Email Performance
    Email Marketing

    How to Use Email Marketing Benchmark Data to Improve Email Performance

    With billions of users and an ROI that is unparalleled, email is one of the most effective digital marketing tools that brands can use. While email marketing should be a go-to strategy for all brands, its potency still depends on how you actually leverage the channel for your brand. Are you sure about your brand’s…

  • 11 Easy Content Upgrade Ideas To Help You Grow Your Email List
    Email Marketing

    11 Easy Content Upgrade Ideas To Help You Grow Your Email List

    A content upgrade can help you double the size of your email list. Creating a content upgrade usually takes less than an hour but coming up with the right idea can be a pain. If you don’t want to waste hours trying to come up with the perfect idea, you are in the right place.…

  • What Does Email Marketing Have to Do with Brand Awareness?
    Email Marketing

    What Does Email Marketing Have to Do with Brand Awareness?

    Marketing is a tactic that has existed for many years as a way to bring exposure to companies, promote products or services, and build a relationship with clients and prospective clients. Advertisements in newspapers, flyers, magazines, television commercials, roadside billboards, door-to-door sales, and radio ads are all different forms of marketing that have had some…

  • How To Use Webinars To Grow Your Email List
    Email Marketing

    How To Use Webinars To Grow Your Email List

    Growing an email list is hard. It takes a ton of time and effort. It gets harder if you are only doing what everyone else is doing. If you really want to grow your email list, you need to start offering something that most (or none) of your competitors are. One such thing is webinars.…

  • 10 Elements of a Successful Email Sign Up Form
    Email Marketing

    10 Elements of a Successful Email Sign Up Form

    Generating new leads is an ongoing struggle for many marketers. Sixty-three percent of marketers say identifying new leads is their biggest challenge, according to research presented by MarketingCharts. Marketers have to deploy a variety of lead generation tactics, one of which should be an email sign up form. Asking customers for their email address provides…

  • How To Use Content Upgrades To Grow Your Email List
    Email Marketing

    How To Use Content Upgrades To Grow Your Email List

    Content Upgrades is a fancy term Content Marketers use to describe “Bonus Content.” A content upgrade is simply additional content you offer at the end of your blog posts. This additional content can be anything from a bonus Checklist, a PDF version of the post or a template related to the content. To download or…

  • How To Make Money With Your Email List
    Email Marketing

    How To Make Money With Your Email List

    If you run an online business or a blog, you have probably come across the advice “money is in the list” more than a thousand times. And as a result, I am sure you have already built an email list. Building an email list is simple and there’s a ton of information out there on…

  • 6 Email List Building Mistakes Beginners Make
    Email Marketing

    6 Email List Building Mistakes Beginners Make

    The bigger your email list, the better. It allows you to send highly targeted visitors to your website whenever you want. Launching a new product? Send thousands of targeted visitors to your landing page with just one email. All of whom are ready to buy what you are selling with their wallets open. Published a…